The saga of Gawker as a company is something that is hard to detail quickly and easily. It is something that has literally had a documentary made about it. To keep it short, the basic gist of things is that the company now has to sell itself to pay legal bills after being sued for a huge amount of money by none other than Hulk Hogan.
Peter Thiel, a billionaire and early investor in Facebook, was one of the people behind the lawsuit. It appears as though he helped to fund the lawsuit and encourage Hogan to bring that suit. The reasons behind this move are complex, but mostly they boil down to the fact that Thiel was unhappy with the fact that Gawker had published information about his sexuality without his consent. In other words, they outed him for being gay. He was upset by this, and therefore decided to take out his revenge on the company for having done this.
Now, it turns out that the person in charge of trying to sell Gawker has taken steps to market the potential legal claims that the company may have against Thiel or others. This could help to add value to the company for anyone who might be interested in making the purchase.
The Wall Street Journal has reported that the addition of legal claims against Thiel has helped to increase the interest of various parties that may bid on the company.
Some interested groups include a Hollywood film company which may adapt the site to cover more Hollywood-related news. They may also even look into creating a film about the story of Gawker. Even though there is a documentary out about the company, this has not quenched the thirst of those interested in learning more about the story. It is just such an interesting story to some many people, and they are still wanting to know more. It seems likely that there is a market out there for creating yet another movie on this topic.
There is no clear frontrunner for who may actually end up bidding on this company. There are interested parties, but for the moment that is all that they are. There is still a lot of work to be done to determine who will ultimately end up with this company in their possession. Since August of 2016 the company has not produced anything at all. Starting over again will take some work and effort, but it can be done.